A Google search on "dive industry market data" provides a long list of scuba diving industry market studies. Most of them are priced between $3,000 and $5,000, and they are, for the most part, a scam.
There is a market for these fake reports, especially with universities buying them for their students and researchers. But I have also come across scuba diving professionals having wasted money on these ridiculous scuba market reports.
More info: Warning: Fake Scuba Diving Industry Statistics and Market Research. Be wary of rosy dive industry market data reports.
Once you buy and look at one of these reports, anybody with a bit of knowledge of the dive industry can spot how ridiculous these scuba market studies are, especially those about the diving equipment market size and shares. Their categories of products don't even make sense!
Furthermore, if you click through and check the websites where these scuba diving market reports are announced, you will notice that these pseudo-research companies seem to have infinite knowledge about everything! There is a market report for everything but the kitchen sink!
What is even more astonishing about these pseudo-market reports is that every single industry is always booming, forever and ever. I suspect that it is easier to sell a positive outlook.
But these scammers are really, really good at one thing: SEO. Their fake scuba diving industry market research reports always show pretty high in search engine results. I guess they can afford to invest in SEO since they invested nothing in the report itself! There are plenty of random number generator applications online!
I hope that publishing this report on the Scuba Diving Industry Market Size & Statistics at the cost of a 2-tank dive will prevent some universities and dive industry professionals from sending thousands of dollars to scammers.
This book does NOT provide all the answers you want – or I want – because I didn't "makeup numbers". I only looked at what was available, did some Scubanomics research of my own, and summarized what we know as mostly and probably reliable.
Please provide me with your feedback. I hope to improve this summary on the size of the scuba diving industry, year over year.
I am also looking for sponsors or partners to proceed with scuba market studies, country by country, to improve the precision and reliability of the dive industry market data. Please contact me on LinkedIn or here.
Let’s imagine that running a business is like sailing. It’s hard to bring the yacht to port in a storm while being blindfolded with no GPS. But that is precisely how it is to manage a dive business, currently, with a serious lack of scuba diving industry market statistics.
Let's work together to bring the dive industry to the next level!
Thanks for your support,
Darcy
