Blueprints

Dive industry product mix: Expand your scuba diving product & service offerings to widen the net and increase your dive shop revenues.

There’s a lot you can do beyond scuba diving with your assets, store, pool, team & dive site!

What are the benefits of D2C to consumers, dive training agencies, and scuba gear brands? What does it mean for dive shops?

Will the dive shop as we know it remains at the heart of the scuba diving industry?

Can there be a balance between online learning being a profit center for dive training agencies and a simple promotional tool for everybody else?

“A student fresh out of a scuba diving class is just ready to start learning to dive.”

How to Adapt to Changes in Scuba Divers’ Habits and Preferences

Putting ‘Scuba Diving’ Back Into the ‘Scuba Diving Industry’

The retail, education, and travel industries are going through a severe transformation, and the scuba diving industry operates in all three of them.

8 Challenges & 6 Elements of Solution for a Scuba Diving Industry in Tune With Today’s Consumers

If we’re constantly competing but not growing, it’s time we make a move!

What can tankless diving “eliminate, reduce, raise & create” for the scuba diving industry? How can we integrate it into our dive operations to foster growth?

Surface-supplied air dive systems. What are they? Who are they for? Is it scuba diving or snorkeling? Could they help to revitalize the dive industry?

Thinking outside the box to improve the quality of the scuba diving experience and generate adepts of the underwater world coming back to us over and over again.